TAG: retail

Esri’s advanced analytics designed to increase retail sales

January 20, 2017By

Esri is partnering with GISinc to analyze customer behavior to help retailers increase sales. Esri will integrate itsspatial analytics platform with GISinc’s indoor mapping capabilities to analyze data collected by sensor-enabled overhead smart lighting systems and from opt-in mobile data from customer phones. The solution will enable retailers to track behaviors, using information including customer locations inside the store and items selected... read more